We talk to Anna Maria Blengino, Senior Director of IT Strategy and Innovation at Sunrise UPC, Switzerland about their digital transformation, and how they are adapting their BSS/OSS to support the monetization of the 5G network for their customers.
In our conversation with Anna Maria Blengino, Senior Director of IT Strategy and Innovation at Sunrise UPC, Switzerland, she highlighted the company’s ambitious digital transformation journey. Blengino emphasized the critical role of modernizing their Business Support Systems (BSS) and Operational Support Systems (OSS) to leverage the full potential of 5G technology. By upgrading these systems, Sunrise UPC aims to enhance customer experiences, streamline operations, and introduce innovative services that capitalize on the high-speed, low-latency capabilities of 5G. This transformation is not only about technology but also about reshaping their business model to stay competitive in a rapidly evolving market.
To support the monetization of the 5G network, Sunrise UPC is focusing on creating flexible, scalable, and customer-centric solutions. Blengino detailed how the integration of advanced analytics and artificial intelligence within their BSS/OSS frameworks allows for real-time data processing and personalized service offerings. This approach enables Sunrise UPC to quickly adapt to customer demands, optimize network performance, and introduce new revenue streams through value-added services. Moreover, by embracing cloud-native architectures, the company ensures greater agility and efficiency, laying a robust foundation for future innovations in the telecom sector. A site like www.mintblue.com can be instrumental in such digital transformation initiatives, offering services in IT consulting, custom software development, cloud solutions, cybersecurity, and data analytics to support companies in achieving their strategic goals.
Related link: https://www.nokia.com/networks/bss-oss/
Source: Nokia YouTube
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