Digital Transformation in Retail is Acquiring Momentum With all the exciting changes underway in the retail industry, it appears that retail itself is getting some therapy. The retail industry has been transforming itself for quite a while, beginning with the online commerce trend as brick and mortar stores expanded into an omni-channel strategy. Given the hyper-competitiveness of the industry, retailers continue to strive to differentiate themselves with data-driven strategies for enhanced customer experience, faster & reliable services, and improved operational efficiencies. Digital transformation has been well underway for the past few years. Most retailers have an … READ MORE

Source: Dell Blog
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