Drawing on the power of machine learning, predictive analytics and the Apache Hadoop platform, Epsilon helps some of the world’s top brands get the right message to the right person at the right time. Although you probably don’t realize it when you are interacting with some of the world’s most admired brands, their communications are often coming to you through a company called Epsilon. As a Dell EMC case study explains, Epsilon is the digital powerhouse behind the marketing and loyalty programs of many Fortune 500 companies,  including American Express, FedEx and Walgreens, to name just … READ MORE

Source: Dell Blog
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